E-Commerce User Interface Design for JBL and Sperry with Fluid NYC
I worked with the dynamic creative team at Fluid NYC on ecommerce sites for leading retail brands. One of my first projects was to create a brand new set of components to add car fit finder functionality to the JBL audio retail site. This was accomplished with pixel-perfect wireframes with sliced images, clean text, and demonstrative UI sequences.
During the rebranding of Sperry TopSiders, I was tasked with contributing new E-Commerce splash pages to launch new product lines with an emphasis on a rugged, yet stylish aquatic lifestyle.
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